Google + is the new hot ticket in town for fans and user of social media. I was hesitant about it to begin with and wasn’t sure I really wanted anything more the Twitter and Facebook but the reponse to G+ has been overwhelmingly positive during the initial roll out. In fact it took me many months to gather as many followers on Twitter and Facebook as I have on G+ in just a week. What’s interesting to me is that it isn’t all the same followers. I never publicized my G+ account on twitter at all so people are finding me independently of that and on Facebook I gave it one quick mention on day 1 which resulted in a few followers. Since then though I have been getting up to 150 new followers a day without even actively posting a link to my profile anywhere. G+ has created, within the space of just a couple of weeks ,a thriving community of photographers. I see a lot more “conversation” going on within G+ too. Whether this is due to the ease of networking within the environment, or whether it has something to do with the type of people using G+ in the early stages I’m not yet sure.
Anyway….. my good friend Colby Brown has written an exhaustive guide on using G+ for photographers. It really does cover every aspect so if this post has so far left you scratching your head wandering what the hell it is that I’m talking about then I urge you to take a look at this excellent guide.
Many of us photography/technology geeks have been waiting patiently for something like this to come along. After all the excitement about Google Buzz and Google Wave, both of which have turned out to be flops, we were let down. Forced to use Twitter and Facebook or Flickr and 500px, we had to make due with what was available. I know I am not alone when I say that while those networks have certainly been beneficial to my photography business, they were not easy to grow or interact with people in meaningful ways.
You see, for the most part, there are three types of individuals out there in the photography world:
- Content Creators: Those that run a business and need avenues in order to create/share original content, photography work, ideas and services.
- Inspiration Seekers: Those that are interested in photography and are just looking for inspiration
- Everyone Else: The vast majority of people that are somewhere in-between.
Each of these three types of “photographers” are looking for different things when it comes to what social network works for them. In the past, each group had to use a mix of all of the major networks and image sharing websites in order to full fill their needs. That was then. This is now.
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